The New Generation Human-Pet Lifestyle Expo

Based in Beijing CBD, the Upet Pet Lifestyle Expo focuses on industry hotspots and trends, gathering core pet industry professionals. The exhibition uses pets' "daily necessities, healthcare, travel, and living" as the link. It showcases advanced products and services from around the world through scenario-based displays, promotes scientific pet care concepts, helps businesses establish omnichannel strategies (online & offline), ignites Double 11 marketing campaigns, and achieves immediate results alongside future growth.

Upet·Show Highlights
U-Connection U-Resonance, Trend Gravitational Field, Resource Hub
Creating a major market growth event for the second half of the year
Beyond Distribution ChannelsTO B: Precision Invitation
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Beyond Distribution Channels
TO B: Precision Invitation
Distributors & Agents
Offline Ecosystem: Stores, Supermarkets, Hospitals, Grooming Salons, Breeding Channels, etc.
Online Buyers: E-commerce Platforms, KOLs (Key Opinion Leaders)
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No Longer Just Seeking FreebiesTO C: Multiple Effects
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No Longer Just Seeking Freebies
TO C: Multiple Effects
Double 11 / Chinese New Year Stockpiling: Core H2 shopping festivals targeting high-quality pet owners.
Pet Owner Education: Influencing the market with scientific concepts.
Brand Seeding: Tangible product power.
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Not Just Exhibition Period ImpactPre/Post-Show Multi-Channel Promotion
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Not Just Exhibition Period Impact
Pre/Post-Show Multi-Channel Promotion
Telling the brand story to media.
Platform traffic empowerment for sustained amplification and integrated branding & performance.
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Upet·Exhibition Scope
Helping enterprises adapt to diversified and specialized new pet owner consumption trends
Panoramic display of pet care brands, Everything for "Their" Clothing, Food, Shelter, Mobility & More
Upet·Targeting precise visitors
U-Generate Interest U-Purchase, Reaching Consumers Directly, Gaining Supporters
Exhibition Consultation
010 8296 7491 / 010 8296 7481
Exhibition Consultation